Global No. 1 market share of polyester tire cord
Hyosung Advanced Materials has been in the tire reinforcements business since 1968 when we became the first Korean company to produce nylon tire cord. Over time, we also began producing steel cord and bead wire and have grown into the global tire reinforcements industry’s largest company. Equipped with integrated production and supply systems for tire reinforcements, we have earned the trust of customers all around the world. Hyosung Advanced Materials is globally recognized for the quality and technological capabilities of our products. Our polyester tire cord, in particular, has been maintaining the largest share of its respective global market, and our products are being supplied to the world's leading tire manufacturers.
Tire cord is a reinforcing material that constitutes the inside of a tire; it is vital to helping tires maintain their shape and making driving more comfortable. In the polyester tire cord sector, in particular, one out of every two passenger cars in the world uses tire cord produced by Hyosung Advanced Materials, demonstrating our unrivaled position in the sector.
Steel cord is stronger than fiber and requires stringent process control in terms of adhesion to rubber, strength, fatigue resistance, etc. To produce lighter and more lasting tires, we are working on various technological efforts, such as developing new structures and increasing tire strength.
Bead wire is a key reinforcing material for radial tires, protecting the carcass layer from being worn by the rim of the tire. Hyosung produces bead wire with various levels of strength.